THE AI POWER EXPERIENCE
Stop Watching the AI Revolution. Start Leading It.
A high-impact 10-session digital transformation programme for professionals, leaders, marketers and innovators ready to harness AI to work smarter, create faster and build the future.
Ten sessions. One massive leap into your AI future.
The world is changing at an extraordinary pace.
Every week brings new AI tools, new breakthroughs and new opportunities. While some people are still wondering where to start, others are already using AI to create content faster, make smarter decisions, automate repetitive work, build websites, produce videos, uncover business insights and gain a significant competitive advantage.
The gap between those two groups is growing every day.
The AI Power Experience was designed to ensure you’re on the right side of that divide.
This is not another technical AI course.
It’s a practical, immersive, hands-on experience that takes you from curiosity to confidence, from experimentation to implementation, and from simply using AI to genuinely leveraging it as a competitive advantage.
Over ten powerful sessions, you’ll discover how to think with AI, work with AI and build with AI.
More about the course...
Course rating
4.8/5
“I can’t recommend this course enough!!! Do yourself a favour and sign up and be blown away! Fabulous bunch of instructors and people! 5 stars!”
Renata van Schalkwyk – Sarens Academy
Who would benefit from this experience...
This course has been deliberately designed for four types of people – and you’ll see yourself in at least one of them:
You’ve heard about AI, maybe seen some headlines, but you’ve never really used it. You’re not technical, and you’re worried you’ve “missed the boat”.
This course will give you a reassuring, clear starting point and show you – step by step – how AI can support what you already do.
You’ve played with ChatGPT or another AI tool, but mostly for fun or the odd task. You have a sense it can do more… you’re just not sure how.
You’ll learn how to move from “random questions” to structured prompts, workflows and real business value.
You’re already using AI regularly and may even be the “AI person” in your team. You want to refine your skills, sharpen your prompting, and understand the newest features and tools properly.
Expect your prompting, strategy and workflow design to level up significantly.
You’re fascinated by what comes after basic prompting: automation, AI-assisted coding, websites, apps and agents. You’re not necessarily a developer, but you want to know what’s possible – and how to take your first steps.
You’ll get a clear, jargon-free view of AI workflows, agents and the road ahead.
Who is FutureAI?
10 Incredible sessions - 1 Amazing journey
Over ten sessions, you’ll get a clear, jargon-free understanding of what AI is, how large language models work, and why this moment in AI history is so explosive. You’ll learn the essentials of machine learning, deep learning and NLP, then dive into powerful prompting techniques like the CREATE method, cross-prompting, audience-aware writing and the “AI interview”, where AI interviews you to unlock your best thinking – because once you master prompting, every AI tool becomes ten times more powerful.
You’ll also learn how to use AI safely and ethically, including privacy, data security, bias, hallucinations and the evolving AI landscape. From there, you’ll turn ChatGPT into a strategic partner, build your own AI adoption plan with tools like Microsoft Copilot, and explore how AI can transform graphics, video, marketing, content and even your first workflows, websites, apps and agents – proving you don’t need to be a coder, just the right tools and the right prompts.
Read more below…
By the end of this intensive 10 session course, participants will have the knowledge, skills, and tools to confidently leverage AI for business innovation, digital transformation, and personal career growth. Whether you are an entrepreneur, a marketing professional, a business leader, or a creative, this course will empower you to take full advantage of AI’s limitless potential. Are you ready to unlock the future of AI? Join us and take the next step in your AI journey today!
Step into a live AI showcase where one single idea explodes into a world of possibilities. In this immersive opening session, delegates experience the “magic” of AI first-hand: what it is, how it works, why it sometimes hallucinates, and how it can become the ultimate always-on assistant. From concept to research, marketing, websites, videos, presentations and infographics, you will watch an idea evolve across every format – all powered by AI.
What’s covered in this session
- What AI is and what this course will cover
- A simple, clear explanation of large language models (LLMs) and how AI “thinks”
- AI IQ, hallucinations, and why AI can still be your perfect assistant
- An introduction to prompt engineering and inference
- A high-level overview of what AI can be used for in business and creative work
- The AI Showcase:
- Turning one idea into research, marketing copy, social posts and blogs
- Transforming an idea into a website, video, presentation and infographic
- Brief introduction to AI-driven graphics and social media content
- How this showcase connects to the deeper dives in the rest of the course
Tools used in this session
Google Gemini, ChatGPT, Claude, InVideo AI, Gamma.app, NotebookLM, Adobe Firefly, Canva, Blaze, Napkin and more.
This fast-paced overview gives delegates a solid foundation in the world of AI – without getting lost in jargon. We trace the journey from the early days of AI in the 1950s to today’s explosive growth, then unpack the main types of AI and how modern systems like LLMs and deep learning models actually work. Delegates leave with a clear mental map of the AI landscape so the rest of the course makes complete sense.
What’s covered in this session
- A short history of AI: from rules-based systems to today’s breakthrough models
- Types of AI by functionality: narrow AI, general AI, and the idea of superintelligent AI
- Theory of mind and self-aware AI – what is real, what is hype, and what is still research
- Key concepts: machine learning, deep learning and natural language processing (NLP)
- How large language models (LLMs) are trained and how they generate responses
- Why training data matters and how this shapes AI’s strengths and limitations
Tools used in this session
NotebookLM, Google AI Studio.
If AI is the engine, prompting is the steering wheel – and this session hands delegates the keys. We go deep into the art and science of prompt engineering, using practical frameworks and interactive exercises to turn vague questions into clear instructions that unlock world-class output. Delegates learn how to shape tone, audience, depth and structure, and how to get AI to interview them to extract the gold in their own knowledge.
What’s covered in this session
- Why prompt engineering is the number one skill for getting value from AI
- The CREATE method (Context, Result, Explanation, Audience, Tone, Expand) in detail
- Practical shortcuts for using CREATE quickly in day-to-day work
- Cross-prompting: using multiple AIs together to improve and refine results
- Audience-aware writing and brand voice:
- Extracting and defining your brand voice
- Loading your own writing to create reusable style prompts
- The AI interview technique:
- Getting AI to interview you to flesh out ideas, proposals, books and more
- Using AI interviewing for planning, scoping and creative thinking
- Interactive games and practical exercises to build “prompt reflexes”
Tools used in this session
Google Gemini, ChatGPT, Claude.
Powerful tools come with powerful responsibilities. This session explores the ethical, legal and environmental dimensions of AI so delegates can innovate confidently and responsibly. We unpack what you should and should not share with AI, how regulations are evolving in South Africa, and how AI impacts everything from data privacy to climate change.
What’s covered in this session
- Why data security and privacy must guide every AI decision
- What it means when free AI tools use your inputs to train their models
- Ethical considerations: fairness, bias, accountability and transparency
- The state of AI regulation globally and in South Africa
- A brief look at the National AI Policy Framework
- How POPIA intersects with AI use in organisations
- The environmental impact of AI: data centres, energy use and climate considerations
- How to start building an ethical AI policy for your business
Tools used in this session
No tools – this is a discussion-based, theory and policy session.
This is ChatGPT on turbo mode. In this high-energy session, delegates discover just how far they can push the world’s most widely used LLM. From custom personas and projects to deep research and working with documents, we explore advanced features and workflows that turn ChatGPT into a strategic partner – not just a clever chatbot.
What’s covered in this session
- Security and best practice when using ChatGPT for work
- Reformatting and reshaping answers for different channels and audiences
- Using personas and custom instructions for consistent outputs
- Exploring GPTs, projects and agent-like behaviour
- Voice conversations, Canvas mode and connectors
- Using ChatGPT for:
- Deep research and structured reports
- Working with Excel and other documents
- Combining and analysing multiple files
- Connecting ChatGPT to Google Drive, Dropbox, Outlook and more
- When to choose ChatGPT versus Google Gemini – and how they can complement each other
Tools used in this session
ChatGPT (including GPTs, voice, Canvas, connectors), Google Gemini.
This session turns AI from a buzzword into a concrete roadmap for your role and your organisation. Delegates map out how AI will reshape their workflows, responsibilities and opportunities, then build a personal AI adoption plan they can start implementing immediately. With a strong focus on Microsoft Copilot, we show how AI can be woven into everyday tools to unlock serious productivity gains.
What’s covered in this session
- The “AI at Work” framework: how AI will impact roles and business processes
- Mapping your current workflows and identifying AI leverage points
- Using the AI interview technique to redesign your own job with AI
- Building a practical, realistic personal AI adoption plan
- Deep dive into Microsoft Copilot across the Microsoft ecosystem:
- Copilot in Word for drafting, editing and summarising
- Copilot in Excel for insights, formulas and data analysis
- Copilot in Outlook for inbox management and communication
- Copilot in PowerPoint for slides, storylines and visual support
- Copilot in the web browser for research and everyday tasks
- Live demonstrations: what mature AI usage looks like in a real workday
Tools used in this session
Microsoft Copilot for Word, Excel, Outlook and PowerPoint.
This is where creativity goes into overdrive. Delegates experience how AI can dramatically speed up and level up graphic design and video production – from social media content and marketing collateral to animated characters and cinematic footage. We move from static visuals to full video workflows, showing how non-designers and non-editors can produce stunning, on-brand content.
What’s covered in this session
- Designing with AI: from blank canvas to polished collateral
- Editing and enhancing existing graphics with AI
- Creating visuals for social media, print and campaigns in minutes
- Generating images from scratch using text prompts
- Deep dive into graphic design tools and workflows:
- Adobe Firefly, Adobe Express, Photoshop and Illustrator
- Midjourney for high-impact creative inspiration
- Canva’s AI features for fast, branded content
- Gamma.app for visual storytelling and slide experiences
- Video creation with AI:
- Prompting for video generation (best practices and structures)
- Using GPTs with services like KlingAI for video prompts
- InVideo for quick, polished marketing videos
- Adobe Express for animated characters
- Bringing 2D images to life and creating 3D-style animation with KlingAI
- Sound and polish:
- Voiceovers with ElevenLabs
- Song and music creation with Suno.com
- Final editing and assembly in CapCut and Adobe After Effects
Tools used in this session
Adobe Firefly, Adobe Express, Photoshop, Illustrator, Midjourney, Canva, Gamma.app, KlingAI, InVideo, ElevenLabs, Suno, CapCut, Adobe After Effects.
This session is a digital marketer’s dream. Delegates learn how to use AI across the full marketing journey: from deep research and strategy through to content calendars, social media assets, SEO and lead generation. We show how to build an AI-enhanced marketing engine that is smarter, faster and far more personalised – without losing the human touch.
What’s covered in this session
- Deep market and competitive research using AI
- Comparing ChatGPT and Gemini specifically for research tasks
- Turning research into powerful audience and persona prompts
- Generating structured marketing reports with ChatGPT agents
- Using AI with Google Analytics for insights and reporting
- Building 30 days of social media content with a single “super prompt”
- Creating and managing a social media content calendar in Canva
- Repurposing content across platforms (LinkedIn, Instagram, newsletters, blogs)
- Writing high-impact LinkedIn posts and then humanising them to match your voice
- Building your brand voice into prompts for consistent messaging
- Automating digital marketing flows with Blaze.ai
- Finding new leads and similar customers with Ocean.io
- SEO and AI-optimised website content – writing for humans and machines
Tools used in this session
ChatGPT, Google Gemini, Google Analytics, Canva, Blaze.ai, Ocean.io.
This high-intensity session is a glimpse into the next frontier of AI for those who want to go further. Delegates discover how AI can help them build websites, apps and intelligent workflows without needing to be full-time developers. We explore no-code and low-code tools, AI-assisted coding, and the emerging world of AI agents – and show what is possible when you start stitching these pieces together.
What’s covered in this session
- A guided tour of what comes next after basic AI usage
- Generating websites with AI – from concept to live page with minimal friction
- Creating web-based apps from simple text prompts
- Using Claude to generate and refine production-ready code
- Building simple websites and experiences with Gamma
- Creating lightweight applications with lovable.dev
- Fast website creation with Hostinger’s AI tools
- Using Midjourney for visual and UX inspiration
- Hostinger Horizons: hands-on app creation experience for delegates
- The bigger picture:
- Difference between LLMs, AI automation and AI agents
- Examples of agentic workflows and autonomous task handling
- Resource pointers for those who want to pursue AI development further
Tools used in this session
Claude, Gamma, lovable.dev, Hostinger website creator, Hostinger Horizons, ChatGPT, WordPress, Vectorshift, Midjourney.
The final session is all about momentum. We bring everything together, show delegates where they can pursue international AI certification if they choose, and help them plug into ongoing support and community. Delegates leave with next steps, curated resources, and the sense that the future of AI is now firmly in their hands.
What’s covered in this session
- Where and how to pursue international AI certification
- Key resource hubs to stay up to date in a fast-moving field
- Futurepedia.io and its newsletter as a curated discovery tool
- An overview of the files, prompts, examples and resources delegates will receive
- Introduction to the FutureAI Alumni Community:
- Ongoing free online sessions
- Events and networking opportunities
- A space to share wins, challenges and experiments
Tools used in this session
Futurepedia and a selection of curated resources and links.
Testimonials
Excellent! This was one of the most enjoyable courses I have attended, not only because of the topic but the presenters were energetic and eager to share their knowledge and help where they could.
I can’t recommend this course enough!!! Do yourself a favour and sign up and be blown away! Fabulous bunch of instructors and people! 5 stars!
FutureAI team – congratulations for the excellent delivery, incredible content and for so generously sharing your knowledge. Honestly, this was by far the best online workshop I’ve ever attended. It’s the second time I’ve taken part in a workshop delivered by your team, and once again, it did not disappoint. I would gladly recommend you to anyone! Looking forward to the next workshop.
Without knowing it, it has subsequently come to my attention that “I have been searching for these tools all my life”
If anyone has not attended this high level training such a person has fallen behind with what going on in AI. The trainers are skilled, sensible and knowledgeable. The training is supercharged with very vital information and skills needed in a modern and futuristic world. A captivating process challenging everything you think you know about AI. The best organised training ever attended.
This is an amazing team of experts. I have worked with Rudolph for 20 years and he has always been on the forefront of technology. What makes it even better is that they are so approachable and eager to teach you more. Rudolph has an amazing team behind him. We will be continuing with doing tailor-made courses with him and the team for all our Ai needs. They understand business and application, that’s what sets them apart. Thank you team FutureAi, may you grow and succeed to even greater heights.
Such a great course with knowledgeable facilitators. I enjoyed the practical application.
I knew just one AI tool and thought it was daunting and unnecessary to know more. But attending the Future AI course really opened my eyes to endless possibilities of how I can make my work easier, take my personal development further and make things fun. Now I feel like I can do anything and wear many professional hats.
The Al course was a game changer for me! I gained hands on experience with cutting-edge tools and techniques, and the support from the instructors was top-notch. I was able to apply my new skills to real world projects and saw immediate results. Highly recommend this course to anyone looking to level up their Al expertise!
I really enjoyed the course and learned so much. I feel the additional materials and resources provided over and above the course material set me up well to learn more and integrate what I learned into my everyday work.
The course was truly insightful and inspiring. I found the session incredibly valuable, and I am genuinely grateful excited about the tools and knowledge you and your team shared with us. The experience has broadened my perspective and equipped me with practical resources that I am looking forward to exploring and applying.
For someone who knew barely anything about AI, this course was fascinating, informative, fun and challenging! I am so excited to try all I have learned within in my daily life and in my work environment. The team were professional, fun and so easy to listen to.
The AI Power Experience was incredible – I left feeling empowered, inspired, and ready to integrate AI into my business workflow.
Simply a course everyone should do
Firstly – I think the FutureAI team are fab. Intelligent, warm and proactive people. Great representation. I left feeling really motivated to dig into more tools than I have before – and to truly build a plan. The content was really good, the presentation of that content was too. Overall – I think – should I have been more of a beginner – it would have been 5 stars for EVERYTHING. I would absolutely recommend it to those very early on the AI journey.
This course helped me to stop fearing AI and start exploring it with curiosity and confidence. I’ve learned to be more inquisitive, to keep learning, and to realize that with the tools available today, there really is an answer to every question.
I absolutely love your team — you never make anyone feel stupid or incapable. You’re warm and approachable, incredibly knowledgeable, passionate about what you do, and it was genuinely such an enjoyable experience to spend time and learning with you.
Please keep doing what you’re doing. It works. It helps. It truly changes people’s lives.
This is a fantastic course on starting your journey with AI. Especially those who are new to it. Great facilitators, loads of valuable information and tools for integration. Absolute value for money and exceeded all expectations.
The Future AI course exceeded my expectations. It was insightful, practical, and incredibly well-structured. The content was presented in a way that made complex AI concepts easy to understand and immediately applicable in a real business environment. I walked away not only inspired, but equipped with tangible tools and ideas that I can implement within my organisation. I would highly recommend this course to anyone wanting to future-proof their skills and stay ahead in an AI-driven world.
What a wonderful course to attend. As a beginner, I was super afraid to do this course but today after spending 2 days with a great team at Future.ai I am now comfortable to continue my AI journey. Thank you.
Well done to the team at FutureAI. It was a comprehensive 2 day course that gave a holistic view with instructors were able to adapt to people like myself with no AI experience as well as those who were wanting to drill down further into specifics. I leave the course excited and open to new ideas and possibilities.
The training experience was exceptional from start to finish. The trainers created a highly interactive environment, using real-time examples and practical scenarios that made the content not only relevant but immediately applicable to our day-to-day business realities. Everything felt aligned, purposeful, and grounded in real work situations.
They kept the sessions engaging throughout, ensuring the learning remained practical and easy to connect with. And the energy? Absolutely unreal, pure first-cup-of-coffee magic! (And as a coffee addict, that’s high praise 😉).
Overall, it was an incredibly valuable, energising, and impactful experience that I would highly recommend.
The FutureAI course was a really great experience. It made AI easy to understand and showed how it can actually be used in real life, not just in theory. I learned a lot, gained confidence, and now feel much more comfortable using AI tools. I’m really grateful for the knowledge shared and appreciate the effort the FutureAI team put into making the course so valuable
The course was phenomenal i went from not trusting AI thinking it will replace humans in a workplace to seeing that i can partner with AI to make my function a lot more easier.
Thank you Future Ai. I now know much more and I am less afraid of Ai. This was an interactive, up to date and fun course; presented by friendly, knowledgeable and patient presenters.
This course made AI feel practical and accessible. As someone new to AI, I found the content easy to follow and immediately applicable to my day-to-day work. It’s a great starting point for anyone looking to build confidence and actually use AI in a meaningful way.
I came into this AI course as a graphic designer, with a little knowledge of how AI would really fit into my workflow. The trainers made everything incredibly clear and practical, showing us how to actually use AI tools in real design projects rather than just explaining theory.
What stood out most was how patient and knowledgeable the trainers were – they broke down complex ideas into simple, usable steps.
Thank you for such a valuable and empowering experience. I feel more confident and excited about the future of design with AI.
This course is the best way to get excited about AI and remove any fear or apprehension. It is the perfect introduction to the myriad of tools out there and how to use the to your advantage. Thanks to the FutureAI team for opening up so many possibilities for me and for my business.
I recently attended the Future AI training and found it incredibly insightful, practical, and relevant to the future of work. The session simplified AI in a way that made it easy to understand and apply to real workplace challenges. It opened my mind to how AI can improve productivity, enhance decision-making, and create smarter ways of working. I walked away inspired, more confident in using AI tools, and excited about the possibilities ahead. I would highly recommend this training to anyone wanting to build future-ready skills.
Highly impactful session: engaging, practical and an inspiring first stop on, what will be, a very long AI journey!
FutureAi course is awesome because it meets you where you at. Whether your a novice or an expert the team has you covered and will hold your hand through out the training. I appreciate the ongoing support even after the course even more.
A great course for a person at the foot of the AI ladder or someone who’s already climbing AI ladder.
I had a fantastic experience with the Future AI team. The training was facilitated incredibly well, and the energy stayed high throughout the two days. I became comfortable very quickly with understanding AI concepts, and the amount of useful information shared around existing apps and software was truly valuable.
What stood out most was not only learning about these tools, but also being shown how to practically apply them.
You definitely leave having learned not just one thing, but several. The team is phenomenal, and I genuinely believe they are leading the way when it comes to AI training at its core. Fantastic job, team — I would highly recommend this experience.
Out of the many AI courses available on the market, this is one of the more grounded that I have come by. The facilitators are extremely knowledgeable and adept with the practical implementation of an innumerable number of tools across many functions. The course’s overarching journey of building up a business from scratch shows you how AI adoption can accelerate your progress from idea to “done” in a matter of minutes. The sky is the limit is my key takeaway, and I appreciate how their team emphasizes sustainable practice in the daily use of AI. Highly recommended.
There is so much noise around AI right now, with tools and ads everywhere. This course helped cut through that and highlighted tools that are genuinely useful, along with practical ways to apply them. I left feeling inspired, with several ideas I’d like to implement and a much clearer understanding of how AI can support my day-to-day work.
I really enjoyed the Future AI course. It was a genuine eye-opener and gave me a completely different perspective on what is possible with AI. There was a lot to take in over the two days, and I found myself needing time to absorb it all, but I left feeling inspired and full of ideas. More than anything, the course showed me practical ways to use AI in my work and daily life. Thank you to the team for an excellent experience. I would highly recommend it.
Is this the right course for you?
Listen to our AI interview
Rudolph Pieterse
Rudolph holds a degree in Information Science and is a certified AI specialist. He’s also founder of Multidimensions, a pioneering creative and media technology company established in 2009. With a track record of collaborating with some of South Africa’s most prominent brands, he has made a significant impact in the industry. Rudolph is dedicated to teaching in a way that ensures seamless implementation and real-world results.
JEANINE SCHWARTZ
Jeanine Schwartz holds a bachelor’s degree in Business Management and Marketing with a passion for helping businesses grow. She’s worked with a diverse range of clients to generate high-quality leads and drive real results. Her expertise lies in creating strategic marketing campaigns and leveraging data-driven insights to enhance customer engagement. She thrives on helping businesses connect with the right audience and achieve sustainable growth.
MARINA MENTZ
With over 20 years of experience as a graphic designer, Marina brings a wealth of creative expertise and technical knowledge to the intersection of design and AI. She will empower businesses to harness AI tools to enhance their design processes, automate workflows, and unlock innovative creative possibilities to elevate their brand identity and visual storytelling.
TANYA TAYLOR
With 20+ years in live TV sports production and 5 years as an online coach, Tanya Taylor blends high-performance execution with digital strategy. Passionate about AI, she empowers individuals and businesses to use smart digital tools to work more efficiently, creatively, and confidently for long-term success.
DIETER VAN DEN BERGH
After two decades working across international and local consumer brands, Dieter now blends commercial expertise with modern e-commerce and digital strategy. He helps businesses implement practical AI systems that improve efficiency, enhance creativity, and drive scalable growth through real-world application.
JOHAN WILHELM STEGMANN
With over 20 years in the technical industry, Johan Wilhelm Stegmann has built a career driving business growth through technology and innovation.
As the visionary behind FutureAI, he now leads The AI Power Experience and AI adoption initiatives across South Africa and Africa, helping businesses turn artificial intelligence into practical tools for growth.
With strong business insight and technical expertise, Johan is positioning FutureAI as a catalyst for AI-driven innovation in the region.